SPEZIAL F.C.
SPEZIAL F.C. Campaign
Client
adidas & END Clothing
Services
Timeline
4 WEEKS
-Artist Liaising
-Email Campaign
-Graphic Design
-Venue Communication Strategy
-Social Media
-Management/asset generation
In my role as the Head of Marketing at Canvas Mcr, I teamed up with the event organizer at adidas & END to coordinate a flawless series of events held at our venue. The highlight of this journey was the activation launch, a substantial project featuring the Happy Mondays headlining and captivating live performances by Confidence Man, Graham Massey, Liam Fray, DRS, Pastel, and Afflecks Palace.
Following the grand launch, we kept the excitement going by hosting regular FIFA World Cup screenings in our newly designed football fan zone. I took charge of organizing ticketed events to ensure a guaranteed attendance, thereby creating a vibrant and engaging atmosphere for the screenings.
Press:
This project required crystal-clear communication with our audience and stakeholders whilst paying a particular focus to email marketing and disseminating information across various social media platforms.
Content examples:
